Monday, January 10, 2011

The calm before the storm?

It is trade deadline day.
No question it is exciting for the fans, media and even the players with the possibility of improving their team.
The way the trade deadline is covered by the media has changed significantly over the years thanks to technology.
In the 80's and mid 90's, radio broadcasters would be feverishly working the phones calling all of their contacts in an effort to get the latest information. It seemed as if the media were as busy as the league's general managers in finding out which player was going to another team and what the asking price was.
Now, thanks to the Internet, it's just a click away.
If you are expecting any league broadcasters to break a trade today prior to it being announced, think again.
Unless you are looking at getting into sever **** with the team you call games for, it's best to wait patiently for a press release to be issued and then follow up with an interview.
The last thing a general manager needs on a day like this is a media hungry amateur calling him and asking, "have you made a trade yet, have you made a trade."
Like the game itself, times have changed, including the way the media covers trade deadline day.
It's not as much fun as it used to be, but it's just the way it is.

If the Rockets make a trade, check out my Twitter on the right side of the page. That will be the quickest way for me to post the deal.

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